Asia’s Next Top Model Cycle 1, will launch November 25th, 2012 across Asia on the leading cable broadcaster Star World followed one week later by free-to-air broadcasters in Indonesia (RCTI), Singapore (Ch5), Thailand (Ch 8), Philippines (Studio23 & Velvet) and Vietnam (VTC9). The ANTM branded YouTube channel will be the third broadcast platform. More regional free-to-air channels are slated to launch the show in their 2013 schedule.
Founder of ice-TV Group and AsiasNTM Executive Producer, David Searl.”The Pan-Asian launch of Cycle 1 is a unique milestone for the Singapore content industry in terms of the scale of the production and depth of the distribution,” says Searl.
Searl continues “Asia’s Next Top Model sees the widest ever-Asian distribution of any locally produced TV series. The depth and breadth of our distribution gives sponsors and partners amazing reach and incredible media ROI on a scale never seem before in the local media industry”
Ice-TV Channel Partnerships, the distribution arm of ice-TV, negotiated the extensive cable and free-to-air distribution across Asia.
Top Model is under license in over 100 markets worldwide, and for the first time, the franchise will have a decidedly Pan-Asian touch by bringing together 14 young women from 13 different Asian ethnicities that represent the rich diversity and beauty of the East.
For all brand partnership enquirers please contact marketing@AsiasNextTopModel.tv
Top Model Host Nadya Hutagalung leads the series, along with celebrated international Photographer Todd Anthony Tyler, esteemed Fashion Director Daniel Boey and noted Model Mentor Joey Mead King. This fierce foursome will be guiding contestants to push the boundaries of style and editorial innovation through high-pressure challenges, runway coaching and photo shoots that test the model hopefuls’ determination to succeed. During each hour-long episode, Hutagalung will welcome leading fashion experts, editors, designers and photographers to the panel, where they will dissect the potential and progress of each contestant as they vie for a career opportunity of a lifetime.”With the proliferation of Asian faces on international runways, AsiasNTM is timely as the fashion world embraces the market potential of the East. I am proud and indeed privileged to host this inspiring new series while discovering, nurturing and grooming the next great face of Asia,” says Hutagalung.