B4E Summit Video: Inspiring change: The role of media and film in advancing solutions for our planet – YouTube

Plenary discussion panel

Inspiring change: The role of media and film in advancing solutions for our planet

The power of the media and film industry to drive positive social and environmental change is increasingly clear. It is not enough however, for journalists just to write about the issues of environment and climate change. They must demonstrate with real action and become the change they want to see. This inspiring panel of leaders will show how, through the influence of media, we can scale up environmental education and really change the way people purchase and consume for a more sustainable, greener future.

Moderator: Hayden Turner, National Geographic Wildlife Presenter

Matthew Godfrey, President, Y&R Asia

Graham Hill, Founder, Treehugger.com, Vice President, Interactive Media, Planet Green

Nadya Hutagalung, Activist & Founder, www.greenkampong.com

Wimar Witoelar, Columnist & Media Personality

via Inspiring change: The role of media and film in advancing solutions for our planet – YouTube. Uploaded by on May 11, 2011

 

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